Google & Facebook's Machine Learning Competition for Ad Budgets -- Mike Nelson // Four15 Digital

This is a podcast episode titled, Google & Facebook's Machine Learning Competition for Ad Budgets -- Mike Nelson // Four15 Digital. The summary for this episode is: <p>Today we discuss performance marketing and machine learning from a very practical standpoint. Joining us is Mike Nelson, Co-Founder at Four15 Digital, which is a growth agency dedicated to offering their clients the seasoned experience of a conglomerate corporation while maintaining the intimate attention of a small business. In part 1 of our conversation, Mike is going to tell us his views on Google's use of machine learning and what it means for performance marketers.&nbsp;<a href="https://benjshap.com/martech-podcast/google-facebooks-machine-learning-competition-for-ad-budgets-mike-nelson-four15-digital" rel="noopener noreferrer" target="_blank">Show Notes</a></p><p><br></p><p><strong>Connect With:</strong></p><ul><li><strong>Mike Nelson:&nbsp;</strong><a href="http://four15digital.com/" rel="noopener noreferrer" target="_blank">Website</a>&nbsp;//&nbsp;<a href="https://www.linkedin.com/in/mike-d-nelson/" rel="noopener noreferrer" target="_blank">LinkedIn</a></li><li><strong>The MarTech Podcast</strong>:&nbsp;<a href="https://benjshap.com/contact/" rel="noopener noreferrer" target="_blank">Email</a>&nbsp;//&nbsp;<a href="https://benjshap.com/newsletter" rel="noopener noreferrer" target="_blank">Newsletter</a>&nbsp;//&nbsp;<a href="https://twitter.com/benjshapllc" rel="noopener noreferrer" target="_blank">Twitter</a></li><li><strong>Benjamin Shapiro</strong>:&nbsp;<a href="https://benjshap.com/" rel="noopener noreferrer" target="_blank">Website</a>&nbsp;//&nbsp;<a href="https://www.linkedin.com/company/benjshap-llc/" rel="noopener noreferrer" target="_blank">Link</a><a href="https://www.linkedin.com/in/benjshap/" rel="noopener noreferrer" target="_blank">edIn&nbsp;//</a>&nbsp;&nbsp;<a href="https://twitter.com/benjshap" rel="noopener noreferrer" target="_blank">Twitter</a></li></ul><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>