Episode Thumbnail
Episode 2642  |  18:23 min

Adapting Your Marketing Strategy in the Creator Age with Kipp Bodnar

Episode 2642  |  18:23 min  |  05.11.2021

Adapting Your Marketing Strategy in the Creator Age with Kipp Bodnar

00:00
00:00
This is a podcast episode titled, Adapting Your Marketing Strategy in the Creator Age with Kipp Bodnar. The summary for this episode is: <p>Kipp is the Chief Marketing Officer of HubSpot, where he sets HubSpot’s global inbound marketing strategy to drive awareness and demand for HubSpot’s inbound marketing and sales products.</p> <p><strong>Top 3 Value Bombs:</strong></p> <p>1. It is not just how hard you work, it is what you work on.</p> <p>2. Brands should try to work with creators in their space.</p> <p>3. If you are a business person, align yourself with creators.</p> <p>Generate leads, close deals, and create remarkable customer experiences - <a href="https://www.hubspot.com/" target="_blank" rel="noopener">HubSpot</a></p> <p><strong>Sponsors:</strong></p> <p><a href="http://HubSpot.com/podcastnetwork" target="_blank" rel= "noopener"><strong>HubSpot</strong></a>: Listen, learn, and grow with the HubSpot Podcast Network at <a href= "http://HubSpot.com/podcastnetwork" target="_blank" rel= "noopener"><strong>HubSpot.com/podcastnetwork</strong></a>!</p> <p><a href="http://Streak.com/fire" target="_blank" rel= "noopener"><strong>Streak</strong></a>: Stay on top of each part of your process - and your inbox - without ever leaving Gmail. Sign up for Streak TODAY at <strong><a href="http://Streak.com/fire" target="_blank" rel="noopener">Streak.com/fire</a></strong> and get 20% off your first year of their Pro Plan!</p>

Kipp is the Chief Marketing Officer of HubSpot, where he sets HubSpot’s global inbound marketing strategy to drive awareness and demand for HubSpot’s inbound marketing and sales products.

Top 3 Value Bombs:

1. It is not just how hard you work, it is what you work on.

2. Brands should try to work with creators in their space.

3. If you are a business person, align yourself with creators.

Generate leads, close deals, and create remarkable customer experiences - HubSpot

Sponsors:

HubSpot: Listen, learn, and grow with the HubSpot Podcast Network at HubSpot.com/podcastnetwork!

Streak: Stay on top of each part of your process - and your inbox - without ever leaving Gmail. Sign up for Streak TODAY at Streak.com/fire and get 20% off your first year of their Pro Plan!

More Episodes

The Other Side of Fear is Freedom with Michael Chernow

The Stuff You Don't Learn in College with Zander Fryer

Why Working Remote is More Toxic Than In Person: Lessons for Leaders in the Hybrid Workforce with Chris Savage

How to Become DEFIANT In Every Sense of the Word with Janine THE MACHINE Shepherd

Income Report for September 2021: Funnel Hacking Live and more!

The Future of Passion to Profit with Josh Fabian