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Episode 267  |  31:01 min

Jonah Berger On His New Book Contagious, And Why Entrepreneurs Should Read It

Episode 267  |  31:01 min  |  06.30.2013

Jonah Berger On His New Book Contagious, And Why Entrepreneurs Should Read It

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This is a podcast episode titled, Jonah Berger On His New Book Contagious, And Why Entrepreneurs Should Read It. The summary for this episode is: <p>Jonah has published dozens of articles in top-tier academic journals, and his work has appeared in The New York Times, the Wall Street Journal, The Washington Post, Harvard Business Review, Wired, BusinessWeek, and Fast Company. His most recent book, Contagious, is a must-read, and you will soon find out why.</p>

Jonah has published dozens of articles in top-tier academic journals, and his work has appeared in The New York Times, the Wall Street Journal, The Washington Post, Harvard Business Review, Wired, BusinessWeek, and Fast Company. His most recent book, Contagious, is a must-read, and you will soon find out why.

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