618: How an Infomercial Unexpectedly Taught Me These Marketing Strategies

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This is a podcast episode titled, 618: How an Infomercial Unexpectedly Taught Me These Marketing Strategies. The summary for this episode is: <p><span style="font-weight: 400;">I can't believe I'm recording an episode talking about an infomercial, but here we are. I actually had an entirely different episode planned for today, I was going to record an episode all about boundaries, but I actually pivoted because I had a really interesting encounter this morning.</span></p> <p><span style="font-weight: 400;">I went to get my nails done, and while I was sitting there with dead headphones and nothing to do but watch the tv, an infomercial for Nutri Sealers caught my eye. I had the pleasure of watching this infomercial for about 45 minutes, and I actually learned a lot from it. I was so intrigued and I kind of asked myself like, what are they getting right? Because I am not a Nutri Sealer customer yet, however, I want to talk about how the infomercial almost made me a customer. </span></p> <p><span style="font-weight: 400;">So today's episode is going to be about the five things that I learned from watching an infomercial that we can all apply to our marketing strategy today. What do you think? Should we dive in? Let's go.<br /> <br /></span></p> <p><span style="font-weight: 400;">GOAL DIGGER FB COMMUNITY:</span> <a href="https://www.facebook.com/groups/goaldiggerpodcast/" target="_blank" rel="noopener"><span style= "font-weight: 400;">https://www.facebook.com/groups/goaldiggerpodcast/</span></a></p> <p><span style="font-weight: 400;">GOAL DIGGER INSTAGRAM:</span> <a href="https://www.instagram.com/goaldiggerpodcast/" target= "_blank" rel="noopener"><span style= "font-weight: 400;">https://www.instagram.com/goaldiggerpodcast/</span></a></p> <p><span style="font-weight: 400;">GOAL DIGGER SHOWNOTES:</span> <a href="https://jennakutcherblog.com/britmorin" target="_blank" rel="noopener"><span style= "font-weight: 400;">jennakutcherblog.com/infomercial</span></a></p> <p> </p> <p><span style="font-weight: 400;">Today’s episode of the Goal Digger Podcast is brought to you by Nikon! Nikon’s new Z30 is the camera creators have been waiting for. Head to</span> <a href= "http://nikonusa.com/goaldigger"><span style= "font-weight: 400;">nikonusa.com/goaldigger</span></a> <span style= "font-weight: 400;">for details</span></p> <p><span style="font-weight: 400;">This episode is also brought to you by Shopify! Try</span> <span style="font-weight: 400;">Shopify for free and start selling anywhere. Sign up for a FREE trial at</span> <a href="http://shopify.com/goaldigger"><span style= "font-weight: 400;">shopify.com/goaldigger</span></a></p>

DESCRIPTION

I can't believe I'm recording an episode talking about an infomercial, but here we are. I actually had an entirely different episode planned for today, I was going to record an episode all about boundaries, but I actually pivoted because I had a really interesting encounter this morning.

I went to get my nails done, and while I was sitting there with dead headphones and nothing to do but watch the tv, an infomercial for Nutri Sealers caught my eye. I had the pleasure of watching this infomercial for about 45 minutes, and I actually learned a lot from it. I was so intrigued and I kind of asked myself like, what are they getting right? Because I am not a Nutri Sealer customer yet, however, I want to talk about how the infomercial almost made me a customer. 

So today's episode is going to be about the five things that I learned from watching an infomercial that we can all apply to our marketing strategy today. What do you think? Should we dive in? Let's go.

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/infomercial

 

Today’s episode of the Goal Digger Podcast is brought to you by Nikon! Nikon’s new Z30 is the camera creators have been waiting for. Head to nikonusa.com/goaldigger for details

This episode is also brought to you by Shopify! Try Shopify for free and start selling anywhere. Sign up for a FREE trial at shopify.com/goaldigger